Aga’a Live Experience

Aga’a Live Experience was a live concert staged by E Two Entertainment at The Rooftop, Etoa Meki in Yaoundé.

I created the full visual identity for the night — the main poster, individual artist visuals for Madash and Ukëry, the invitation and the roll-up banner. A warm ochre light ties the set together so a single post in a feed still reads as part of the same event.

About the client

E Two Entertainment is a Cameroonian music label, and Aga’a Live Experience was its showcase night for the artist Aga’a, with Madash and Ukëry as guest artists. The concert took place at The Rooftop in Etoa Meki, Yaoundé, with partners such as The Rooftop, C’KDO, The Vision and The African Photographer.

What I designed

  • The main poster, built around the headline artist
  • Square visuals for each guest artist, Madash and Ukëry, for Instagram and Facebook
  • A two-sided printed invitation with a line for the guest’s name
  • A roll-up banner for the venue

The design choices

Everything sits on the same ochre-to-bronze gradient with a faint African pattern, so the posters glow like stage light. The event name is set in a gold, high-contrast serif with “LIVE EXPERIENCE” spaced out underneath, which turns the title into a logo that can be repeated across every format. Date, time and venue always appear in the same order with the same icons, and the partner logos sit in a fixed strip at the bottom.

The guest-artist visuals reuse that system but put the artist’s face on one side and a white “Artiste invité” tag under the name, so each artist could share their own post without the campaign looking fragmented.

Where it works

The posters and square visuals were made for the social media run-up to the night, the invitation for the guest list and the roll-up for the venue, so that photos taken on the night would carry the same look as the announcement.

Organising a concert or a launch night? See my event and graphic design service in Yaoundé.